Dandelion Time Education Group focuses on training education, consulting and education in-vestment services such as elegant aesthetics, etiquette, female growth, girl growth, family edu-cation, etc. Support women in all aspects to improve their external charm, internal growth, har-monious family, career wealth, and quality of life. Dandelion Time Education is in a leading position in the industry. However, in the process of rapid development, the brand lacks con-sistent brand vision norms and management systems, and is inconsistent with the brand image communicated by users, which is not conducive to the creation of strong brand equity.
After several creative storm communications with the founding team, it was determined to keep the original dandelion time LOGO unchanged, to create brand auxiliary graphics with dandelion as the core styling element, and to abstract the dot combination from the scene where the seeds of dandelion flutter around. It embodies the brand concept of conveying elegance and love, and is extended to the entire brand identity system.